Controller of Personal Information
Arbitrary Digital Marketing will be the controller of Your
Personal Information provided by you or otherwise collected by us. Your data
controller is responsible for the collection, use, disclosure, retention, and
protection of your Personal Information in accordance with its privacy
standards as well as any applicable laws.
Information We Collect (Your Information):
We collect Your information during Your usage of the
Platform or when You avail any of the products or services available on or
through the Platform, either as a registered user or otherwise when you visit
any of our other website pages or mobile applications. The information
collected may consist of:
- Your
Personal Information: Your full name, age, address, email id, phone number,
date of birth, gender, financial information, any other sensitive personal data
or information, etc. We collect Your Personal Information when You create an
account on Our Platform or fill out a form or respond to a survey.
- Your Non-Personal information: Vehicle Information: Vehicle Registration Details,
Vehicle Manufacturer, Vehicle Model, Vehicle Color, Vehicle Transmission,
Vehicle Engine Size, Vehicle Sample Image, Vehicle Insurance, Odometer reading
of the vehicle, Number of previous owners, Physical condition of vehicle and
accident history, Financing of the vehicle including any Linked Loan and/ or
other Lien, Details of involvement of the vehicle in court/ investigation proceedings
and any and all other information in respect of the identity and the condition
of the vehicle.
- Usage: How You use Our Platforms, such as the
types of content that you view or engage with, the features You use, your
searches & results, Your browsing information, the actions You take, and
the time, frequency, and duration of your activities.
- Device Information: Information about the
computer, mobile, laptop, tablet, or any other internet-enabled electronic
device (” Device”) You use to access the Platform. This may include real-time
information about the geographic location of Your Device as permitted by You,
internet connection, Your IP address, operating systems, platforms, browsing
information, Device type, Device ID, network information, metadata, and other
information associated with other files stored on Your Device, the last URL
visited your website search history.
- Preference: Your preferences and settings such
as geographical location, time zone, and language.
- Information from third parties: We may collect,
process, and store Your user ID associated with any social media account (such
as your Facebook and Google account) that You use to sign into the Platform or
connect with or use the products or services. When You sign into Your account with
Your social media account information, or otherwise, connect to Your social
media account with the Product or Services, you consent to Our collection,
storage, and use, in accordance with this Privacy Policy, of the information
that You make available to Us through the social media interface. This could
include, without limitation, any information that You have made public through
Your social media account, information that the social media service shares
with Us, or information that is disclosed during the sign-in process. Please
see Your social media provider's privacy policy and help center for more
information about how they share information when You choose to connect Your
account. We may also obtain information about You from third parties such as partners,
marketers, third-party websites, and researchers and combine that information
with information that We collect from or about You. We
may use third-party service providers to serve ads on Arbitrary Digital
Marketing behalf across the internet and sometimes on the Platform. They may
collect information about Your visits to the Platform, and Your interaction
with the products and services on the Platform.
- Cookies and other Electronic Tools: We may use
cookies, pixel tags, web beacons, mobile device IDs, and similar files or
technologies to collect and store information with respect to Your use of
Platform1. You can erase or choose to disable/block these cookies through Your
Device/browser settings. You can configure Your browser to alert You when we
attempt to send You a cookie with an option to accept or refuse the cookie. If
You have turned cookies off, you may be prevented from using certain features
of the Platform and this may interfere with certain functions of the Platform.
Communication
We may contact You through email, mobile phone notices
posted on Our Platform, and other ways including but not limited to text
messages and push notifications. We may send you messages or emails about the
availability of Our products and services, notifications, promotional messages,
security, or other service-related issues. You may change Your communication
preferences at any time.
Manner of storage of
Your Information
Your Information will mostly be stored in electronic form
however certain data may be stored in physical form. We may enter into
agreements with third parties to store or process Your Information and such
third parties may have their own security measures to safeguard Your
Information which are security standards as compared with good industry
practices.
Purpose of Collection, Storage, Processing of Your
Information:
Arbitrary Digital Marketing collects Your Information solely
for the purpose of providing you the products or services that relate to the
function or activity of the Arbitrary Digital Marketing which includes but is
not limited to the following (“Purpose”):
- To inform You about various products and
services offered on Our Platform and provide customer support to you.
- To address Your queries and resolve your
concerns pertaining to any product or service that You were looking for.
- To send You survey and marketing communications
or facilitate various programs and initiatives launched either by Us or a third
party that We believe may be of interest to you.
- To facilitate Your usage of the Platform (what
features You like, how You use the, etc.) and improve Our products or services,
or any other content on the Platform (such as by personalizing content to your
interests), process and complete your transactions, and make special offers.
- To review Platform performance, diagnose
technical problems and do data analysis to make Your experience better.
- To protect the integrity of Our Platform.
- To inform You about changes in any term and
condition of this Privacy Policy or Terms of Use of any Platform of Arbitrary
Digital Marketing.
- To implement information security practices, to
determine any security breaches, contaminants, or computer viruses, and to
investigate/prevent/take action against illegal activities and suspected fraud.
- To keep You informed about news, events, and
ideas regarding Your preferences and help You to improve Your knowledge and
skills about the preferred content.
- To carry out Our obligations and enforce Our
rights arising from any contracts entered into between You and Us.
- To allow You to participate in interactive features
offered through Our Platform.
- To contact You about Our own and third-party
products and services that may be of interest to You. If You do not want Us to
use Your Information in this way, please check the relevant box located on the
form on which We collect Your data and/or adjust Your user preferences in Your
account profile.
- To produce and share aggregated insights and
statistics that do not identify You.
- To enable Us independently or in association
with a third party to show You tailored ads that are relevant to You.
- To enable Us to display advertisements to our
advertiser's service providers' target audiences. Even though We do not
disclose Your Personal Information for these purposes without Your consent, if
You click on or otherwise interact with an advertisement, the advertiser may
assume that You meet its target criteria.
- To help advertisers and other partners measure
the effectiveness and distribution of their ads and services and understand the
types of people who use their services and how people interact with their
websites, apps, and services.
- In any other way We may describe when You
provide the Information.
- For any other purpose with Your consent.
Sharing, Transfer, or Disclosure of Your Information:
- Any
service or product provided through Our Platform may be provided either by
Arbitrary Digital Marketing or its vendor, dealer, OEM, channel partners, and
other third parties (“Other Entities”) which are registered with Arbitrary Digital
Marketing Pvt. Ltd. to render the services or provide products through Platform
or otherwise. You acknowledge and agree that Arbitrary Digital Marketing Pvt.
Ltd. may share, disclose, transfer, or part with Your Information to Other
Entities depending upon the type of Product or Service You are looking for or
for one or more of the permissible purposes. Arbitrary Digital Marketing Pvt.
Ltd. may also share Your Personal or Non-Personal information where it is
required to share the same with such Other Entities for providing you the
product or service and You provide Arbitrary Digital Marketing Pvt. Ltd., Your
unconditional consent to do the same.
- Arbitrary Digital Marketing Pvt. Ltd. may share
statistical data and/or other Non-personal Information or details to facilitate
various programs or initiatives launched by Arbitrary Digital Marketing Pvt.
Ltd., third-party service providers, partners, or financial institutions, from
time to time.
- We use other third parties such as a
credit/debit card processing company, payment gateway, pre-paid cards, etc. to
enable You to make payments for buying products or availing services on the
Platform. When You sign up for these services, you may have the ability to save
Your card details for future reference and faster future payments. In such
case, we may share Your relevant Information as necessary for the third parties
to provide such services, including your name, residence, and email address.
The processing of payments or authorization is solely in accordance with these
third parties’ policies, terms, and conditions and we are not in any manner
responsible or liable to You or any third party for any delay or failure at
their end in processing the payments.
- In
addition to this, Arbitrary Digital Marketing Pvt. Ltd. reserve the right to
share Your Information with any Government Agency or other authorized law
enforcement agencies (LEAs) mandated under law to obtain Your Information for
the purpose of verification of identity or for prevention, detection,
investigation including but not limited to cyber incidents, prosecution, and
punishment of offenses, etc.
- We
may share Your Information in any other circumstances where We have Your
consent.
Third-Party Links:
It is clarified that while Your use Our Platform, you might
see the links to the third-party website/advertisements / electronic
communication service, which are provided by the third parties. As the
operation of the third party is not under the control of Arbitrary Digital
Marketing Pvt. Ltd., therefore Arbitrary Digital Marketing Pvt. Ltd. does not
make any endorsement/guarantee of any service or product offered through third
party websites nor make any representation related to any privacy policy or
other policies of such third party. Any usage of such third-party website or
availing of any service or product through a third party shall be at Your risk
and Arbitrary Digital Marketing Pvt. Ltd. is not responsible for any
loss/damage or otherwise. It is recommended that You should review the privacy
policy of such third-party websites prior to using such websites.
Security Measures:
Arbitrary Digital Marketing Pvt. Ltd. takes utmost care to
secure your Information from unauthorized access, usage or disclosure, or
alteration. We take appropriate steps and security measures to safeguard Your
Information and make sure that Your Information is secured as mandated by law.
For this purpose, we adopt reasonable security practices and procedures, in
line with the industry standard, to include technical, operational, managerial,
and physical security controls in order to protect your personal information
from unauthorized access, or disclosure while it is under our control.
While We protect Your Personal Information as per industry
standards, you acknowledge that the internet or computer networks are not fully
secure and that We cannot provide any absolute assurance regarding the security
of Your Personal Information. Therefore, you acknowledge that You shall not
hold responsible Arbitrary Digital Marketing Pvt. Ltd. in any manner whatsoever
for loss of Your Information, or any other data, which You share with Us or
which We have with Us if such loss or any damage caused to You because of Force
Majeure events. You further acknowledge that any information (including your
personal information) transmitted to Us or from Your use of the Platform will therefore
be at Your own risk.
It is clarified that Force Majeure events include any event
which is beyond the reasonable control of the Arbitrary Digital Marketing Pvt.
Ltd. which may include but is not limited to sabotage fire, flood, explosion,
acts of God, civil commotion, strikes, or industrial action of any kind, riots,
insurrection, war, acts of government, computer hacking, unauthorized access to
a computer, computer system or computer network, computer crashes, breach of
security and encryption.
Your Choices to Control Your Personal Information
- Change or Correct: We take all endeavors to
update Our records with the latest information as provided by You, however, if
you see any discrepancy in Your Personal Information, you may edit some of Your
Personal Information or contact Us through Our Data Protection
Officer/Grievance Officer to have Your Information updated with Us.
- Object to, or Limit or Restrict, Use: You can
ask Us to stop using or to limit Our use (in partial or full) of Your Personal
Information (past, existing, or future).
- Deletion: You can ask Us to erase or delete (in
partial or full) Your Personal Information (past, existing, or future).
- Right to Access: You can ask Us for a copy of
Your Personal Information.
- Account Closure: If You choose to close Your
Account, we will delete your Personal Information or de-identify it so that it
is anonymous and not attributed to your identity. We will retain your Personal
Information after You have closed Your account if reasonably necessary to comply
with Our legal obligations (including law enforcement requests), meet
regulatory requirements, resolve disputes, maintain security, prevent fraud and
abuse, enforce Our User Agreement, or fulfill Your request to “unsubscribe”
from further messages from Us. We will retain de-personalized information after
your account has been closed.
- Withdraw Consent/Opt-out: At any time, you can
withdraw consent that You have provided to Us by going to your account
settings, if you have an account with us or otherwise you may request for
Withdrawing your consent by writing an email to us at [email protected]. We
will only collect and process Personal Information about You where We have
lawful bases. Lawful bases include consent (where You have given consent),
contract (where processing is necessary for the performance of a contract with
You (e.g., to deliver products or services you have requested)), and
“legitimate interests”. Where We rely on Your consent to process Personal
Information, you have the right to withdraw or decline Your consent at any time
and where we rely on legitimate interests, you have the right to object.
You may also contact Us using the contact information below,
and We will consider Your request in accordance with applicable laws.
Residents in the Designated Countries may have additional
rights under their laws.
‘Designated Countries’ refers to countries in the European
Union (EU), European Economic Area (EEA), and Switzerland.
Authorization:
You also acknowledge that all the information provided by
You are out of Your free will and in compliance with applicable laws in Your
territory. If We found that any of Your Information is in non-compliance with
the terms and conditions and Privacy policy, Arbitrary Digital Marketing Pvt.
Ltd. reserves the right to remove your non-compliant information from its
systems. Further, depending on the seriousness of the non-compliance, we may
choose to discontinue some, or all of the services being provided to You by Us.
European Union (EU) privacy/data protection rights.
EU General Data Protection Regulation (GDPR) has provided
the below rights to the EU residents:
- Right to information - including contact details
to the DPO, the purposes for processing Personal Information, and the rights of
the individual.
- Right to access the Personal Information that is
processed.
- Right to erasure (” Right to be forgotten”).
- Right to rectification.
- Right to restriction of the processing.
- Right to data portability of the Personal
Information supplied to Us by the EU resident.
- Right to object (opt-out) to processing (unless
otherwise, we have compelling legitimate grounds).
EU residents can exercise these rights by raising a request
directly at
[email protected] or contact us at the information provided in the
CONTACT US section with specific requirements.
Change in terms of Privacy Policy:
If you have any concerns related to this Privacy Policy or
collection, storage, retention, or disclosure of Your Information under the
terms of this Privacy Policy or Terms of Use or any other terms and conditions
of Arbitrary Digital Marketing Pvt. Ltd. or its other business entities
including any queries, you can contact to Arbitrary Digital Marketing Pvt. Ltd.
through its mail.
We will strive to address your feedback and concerns in a
timely and effective manner. Please note that the details of the Data Protection may be
changed by Us from time to time by updating this Privacy Policy.
